This is one of those conundrums indie authors face. How much of yourself do you keep personal and how much do you allow to be public? When you are publishing books without the backing of a big house and you are doing all the social media yourself, you need to continually find ways to be in the public’s eye and brand yourself. This means, in my opinion, you need to use your real name (or the name on the cover of your books). The reason for this is that you must make it easy for readers to find you, no matter what social media platform you are on.
The question is, how much is public versus private? I have a FB page, Twitter, WordPress Blog, Instagram, Pinterest, Google+, Goodreads, Linkedin, etc., and all of them have my real name. Each of these mediums also has a bio about me and while I try to keep them consistent, I also try to switch them up based on the particular medium I’m in. Twitter has me as an author, black belt and gastronaut (shock food fan), while other sites I chat up my gardening skills and others I talk about my pet ferret. On LinkedIn I actually downplay my writing and concentrate on my sales day job because I do have to make a living.
So, the question is, how much information is okay to share? I’ve heard readers don’t want to see you just preaching to them to buy your book. Nowadays with the ease of the internet and free knowledge about everything under the sun, they personally want to KNOW you. They want to see what you like, how you think and sometimes, just want to chat. I know that when I reach out to an author, and sometimes “famous ones,” that I get a real kick when they write me back. I’ve had personal conversations with a few “famous” thriller authors on FB and on twitter – not to mention probably a thousand other amazing indie writers on both mediums. I love learning a bit more about them, knowing what makes them tick and why they write what they write. Sometimes people have bought my books just because they know me personally or know me via my virtual persona.
I try to steer clear of discussing religion, politics, sex and personal finances. I also don’t list my home address or personal phone numbers and while I may discuss my family, I try to keep most private information private. Seriously, there are some things people don’t need to know. But besides those small things, everything else should be fine. Think of every post passing “the mom test.” If you won’t get a call from your mother about your post, then you should be fine!
Love to hear your thoughts on this. And for those interested in joining my email newsletter list, please sign up here. I will be offering a free short story in the next few days and information about the new book release of FLYING TO THE FIRE – book #2 in my YA Deaf thriller series. http://www.elysesalpeter.com/contact.html
I also am doing a Goodreads Giveaway of my Buddhist themed thriller, THE HUNT FOR XANADU. Please consider entering or putting my novel on your shelf. https://www.goodreads.com/giveaway/show/96220-the-hunt-for-xanadu